Leaning heavily of HTML5, the Firefox OS will be planted firmly in the lower end of the price spectrum, the better to offer an accessible platform. That won't mean low-end hardware, however, with Qualcomm's large diverse family of Snapdragon processors pencilled to power the first smartphones.
The Firefox OS will also be as global as possible as the list of networks signing up to back the software suggests; Deutsche Telekom, Etisalat, Smart, Sprint, Telecom Italia, Telefónica and Telenor were all mentioned in the official announcement.
Handsets will be made by ZTE and TCL Communication Technology (using Alcatel's brand); the OS will make its debut in “early” 2013 from Telefónica’s Brazilian Vivo brand.